Over a decade of experience

I bring to each project a solid understanding of best design practices and the latest industry trends, consistently delivering solutions where user needs and business requirements converge into innovative products.

My framework

Values that shape every aspect of my work that serve a strong integral foundation for every the project I contribute to.

Adaptability

Agility and vision

Partnership

Understanding and collaboration

Learning

Growth and insight

Transparency

Open communication

Curiosity

Constant exploration

Pragmatism

Practical, efficient and efective

How I Work

A collaborative design process where user knowledge, business insights and creative expertise converge.
Image of the undersatanding phase in the design process
Discovery and empathy

Understanding

The exploration process sets the stage for inspired, user-centered solutions based on business goals, challenges, and market landscape. This approach clarifies the design process, distilling ideas into a roadmap where I define objectives, build concepts, and create a development plan.
Image of the undersatanding phase in the design process
Discovery and empathy

Exploration

In this phase, I unleash my imagination and create sketches, rapid prototypes. I transform ideas into prototypes that bring them one step closer to reality. I focus on exploring, iterating, and shaping the future of the design vision.
Image of the undersatanding phase in the design process
Discovery and empathy

Refinement

At this point, I refine promising concepts from the design exploration, analyzing, testing, and improving each element to ensure optimal functionality and user satisfaction, prioritizing feedback and streamlining design. This phase is where creativity converges with practicality.
Image of the undersatanding phase in the design process
Discovery and empathy

Implementation

In this stage, the design concept transforms into a tangible, functional product, integrating each element to ensure a successful transition from concept to execution.

Do you have a project in mind?

Let's get in touch.